Tuesday, January 22, 2013

Stumbling To The Finish Line

When I finished the novel version of Delta Legend and uploaded it as an eBook, I felt like I'd just scored the winning touchdown. There was a dramatic spiking of the ball followed by a unapologetic end zone dance and plenty of full-body high-fiving.

Back then, I was living the life of a writer. Having taken time off from a "real-life" job world to write the novel, I had endless energy to devote to my task at hand. But as we know, all good things come to an end, and sadly, those days are no more -- at least for the time being.

Jumping back into the job market in this economy was not easy after several years away. Couple that with the fact that I no longer live an the area where I can rely on networking (Sonoma County Wine Country) I ultimately ended up taking a job in sales/customer service. Luckily, it's working with something I love (high-end cookware) but it's also a fairly physical job. No cushy desk job for me at the moment. I'm often on my feet for 8 hours at a stretch - and let's face it, I'm no spring chicken.
http://cookware.lecreuset.com 

So, when it comes to writing, these days, it's more about finding the energy and spare moments here and there, then trying to focus. But I'm still at it, working away to bring Delta Legend into physical form while polishing the original screenplay. My progress, however, is often impeded by this thing called "real life." 

While my choice to step away from the traditional job market was indeed fiscally damaging, when asked if I'd make the same choice again, the answer is an unwavering, YES.  The years I spent in my tiny (600 sq. ft. ) cottage in Sebastopol, California, living the life of a writer, were some of the most magical of my life. And in the end, it resulted in a novel I'm extremely proud of. I doubt I would have been able to transform the screenplay of Delta Legend into a novel had I not done it.

Would I recommend this path to others who dream of the writing life? Probably not. Not unless you're really okay with risking it all -- draining your nest egg and compromising future career options. Not to mention living a fairly solitary existence.

But at mid-life, I'd arrived at that place where you start to think differently about things; what's really important to you and what you want to leave behind for others. I had a story to tell. 

And every time someone I've never met reaches out to tell me that Delta Legend has touched them is some way, is like a vitamin B12 shot right in the butt. It gives me renewed energy for the task ahead and I'm back in the game.

The day the book is finally out in paperback and the original screenplay is polished and ready to pitch, will likely hold far less fanfare than the day I first hit the upload button. I suspect it will feel more I'm the last person to cross the finish line of a marathon. Night is falling and the cheering crowds went home hours ago. It'll just be me, trudging through cast-off Gatorade cups to stumble across a broken finish line now laying in pieces across the asphalt. But I can see it up ahead, my finish line destination, and I'm going to keep putting one foot in front of the other until I get there.

Tuesday, December 11, 2012

Big Fat Inflatable Christmas


I'm fascinated by America's obsession with holiday yard art. Like everything else in America, it just keeps getting bigger, and true to our American way of life, it's not really getting any better, just bigger. 

Seems the large inflatable figures that light up are here to stay. We're not content to simply watch dirigibles hauled along 5th Avenue in the Macy's Thanksgiving Day Parade, we must have them in our own front yards. One day soon, these will come with helium tanks so we can fly them above our roofs. Imagine the chaos that'll ensue when one comes untethered and interferes with air traffic: Police shoot down inflatable Rudolf, devastated owner sues. It's coming.

But back to our present day Holiday-ous Gigantes. Being that I have a somewhat dark sense of humor, my favorite aspect of this American holiday trend is the grim morning-after scene that plays out every 24 hours. What looks brightly festive by night is depressingly deflated in the light of day. Splayed out on the lawn, Santa looks like he's been on a three-day bender and Frosty is an ugly reminder of global warming. Festive, depressive. Festive, depressive.  

I confess I fantasize about crawling into one of those large inflatable snow globes and hanging out with the happy snowman family. Think what a brilliant holiday card this would make—me, in a scarf and mittens with tons of tiny styrofoam balls in my hair .. and probably up my nose. Okay, maybe not. 

Holiday yard art fanatics who freely mix Christian religious figures with those of popular culture hold a special place in my heart. Nothing brings me more delight than a nativity scene surrounded by reindeer or The Grinch lurking nearby as a poser fourth Wise Man. He took the Who pudding, he took the roast beast. He's eyeing the Baby Jesus, this really must cease. 

I often wonder what those unfortunate souls who crank out this avalanche of cheap holiday crap in China must think of us as they sit in factories for hours on end, day after day, assembling the plethora of gaudy decorations for American holidays. Imagine if things were reversed. Can you picture yourself sitting in a factory somewhere in America painting Chinese characters on thousands of plastic dragons, having no idea what they said or meant. Exposed to god only knows how many toxic chemicals so you could earn horrible money making hideous doo-dads for a holiday in another country? Sorry, I seem to have strayed down a dark path. And we really don’t want to think too far down the line during "the most wonderful time of the year." 

Okay, shake it off, Kel, and get back to your previously scheduled humor piece. 

This is our neighbor's roof. 



This year, we were so impressed when we saw him out putting up Christmas lights the week after Thanksgiving. He doesn't usually have "game" when it comes to this kind of stuff. Tom was even a bit jealous as we were somewhat behind in getting our own lights and tree happening this year.

But true to his nature, at a certain point our neighbor lost interest in the whole project and simply walked away. And there they sit, just like this ever since. My mom, who's the self-appointed esthetic watchdog on her court, would be losing her mind if this was happening next door to her. But Tom and I just laugh and place bets on when the cardboard box will collapse. As of this post, it's still holding strong after a series of drenching storms last weekend, and I'm pretty sure that box was made in China. (In case you're wondering, those tangles on the roof illuminate each night.)


I don't mean to bag on our neighbor. The truth is, as a writer, I totally get this. That's why I find it so damn amusing. I can relate to that moment of inspiration when you bust out the ladder, climb to the roof of your imagination and start staple-gunning magic to the eves. But sometimes, you simply run out of steam, lose interest and toddle inside for a beer or a nap (probably both) vowing to return to the project as soon as creativity strikes again. By the way, I began an article entitled, The Obligation of Holiday Yard Art about five years ago. So you see, sometimes, you actually do finish stringing up the lights. 

Happy holidays, America. Whether you light the menorah, plug in the nativity scene, or fire up the big inflatable Snoopy—enjoy. Just be grateful you didn't have to make any of that cheap plastic crap yourself.

Anybody know where I can get a giant inflatable Mayan calendar?

                Subversive neighborhood photos by Tom Size

Wednesday, October 24, 2012

Happy Fall

Taken on an annual pilgrimage to Half Moon Bay
I realize it's been a while since I've posted anything, and there's a reason for that. Several actually.

After a number of blissful years living off my nest egg and focusing exclusively on writing, I needed to rejoin the work force and once again have a steady paycheck. So, that's one reason I've been neglecting my blog. And let me just say how very fortunate I was to be able sit out most of this dismal job market. Re-entering it has been a challenge and I'm nowhere near the job or pay level I was when my last position was outsourced. But that's the risk I took, following my heart. And I do have a book that I'm extremely proud of. This last year of marketing Delta Legend on my own has been an education, that's for sure. Were I to document my deepest desires in a book it would be called, 50 Shades of A Powerhouse Marketing Team.

But the other, more interesting reason I've been absent here is because what little spare time I manage to find these days is dedicated to a serious polish of the original spec of Delta Legend. Incorporating all the wonderful growth that occurred through writing the novel version of the story has been exciting.

It's been more years than I care to admit since I've even had a version of Final Draft on my computer. I threw in the towel and fled Hollywood back in 2001, and there have been numerous incarnations of me ever since. I opened a shop called The Junkman's Daughter and worked in a number of professions outside of writing: catering, hotels, the beer and wine industries.


I even dabbled in Branding, naming the wine Sauvingnon Blonde and later selling the trademark to Nova Wines who make Marilyn Merlot. Sauvingnon Blonde is the perfect addition to their brand line. Donna and Bob Holder of Nova have created a lovely wine and done a brilliant job with the name. I never would have been able to make it what it has become under their banner. But as you can see, when you attempt to suppress your creative nature, it comes bubbling out in other ways.

But back to the polish of Delta Legend the screenplay. Once it's done, I'll write a post about the experience of revisiting the original spec after all these years—from screenplay to novel and back again.

Once my partner, Tom, returns from being on tour for 2 months in Europe and the UK and is able to take back some of the day-to-day operations of running this facility known as TomLand, I will dedicate myself to wrapping up the polish in short order.

What then? Well, being that virtual pitching is now a viable option, I plan to see if having dual platforms holds any appeal in Hollywood right now. We know they are actively mining the literary world (especially YA) for the next big thing to adapt, but will there be any interest in a self-published book that's not yet been discovered on a grand scale? Time will tell. While I used to be an actress, these days I'm much stronger with a query than a pitch, and that will come in handy.

The upside of this unique offering? The book is already out there building an audience for the film. Taken to a traditional publishing level of marketing, it could soar. Second plus? The spec already exists. Sure it will be rewritten, but the first draft is in the hopper. I'll let you know if the dual platform of self-pubbed novel and screenplay draws any interest.

So, that's what's been going on in my world this Autumn. Hope your Fall is full of color and creative energy. Judging by the number of hits my two posts regarding turning a spec into novel get, I'd say 2013 will see a lot more screenwriters joining me in this endeavor I call Driving In Reverse. I hope so, I could use the company. It's been a rather solitary journey 'til now, but one I wouldn't have missed for the world.

Happy Halloween, Everyone. 















Monday, September 3, 2012

Part Two of Driving In Reverse - Turning a Screenplay into a Novel

This is the second half of an article detailing my experience turning the spec for Delta Legend into a novel. Part One can be found HERE

Like Bill Murray’s character, Bob, clutching Dr. Marvin’s Baby Steps as he heads out into the world in What About Bob?, I stepped into the world of novel-writing clinging to my screenplay. But I no longer needed the format, just the core story. Hear that incessant beeping? That’s the sound of the Final Draft truck backing up and dumping Delta Legend into a Word Doc., leaving me to sort through the jumble and stare at all that wide open double-space territory to be filled.

I decided to start with something small—a scene with minimal action and only one character driving it. In the scene, Ol' Joe finds a fisherman who's, well, let's just say he's half the man he used to be. Joe is one of those characters who's easy to write for. I've known the guy since I conjured him up back in 1999 and he still makes me laugh. What was a half page scene in the spec easily converted to a short four page chapter—my first. Hallelujah. This led to seeing how many other scenes could be directly converted into chapters. Surprisingly, there were quite a few, and this gave me a sense of direction, a plan of sorts. 

FLESHING OUT CHARACTERS 

You’ll notice the first chapter I wrote did not include my protagonist, Calvin Pierce. While I had no trouble whatsoever writing for Calvin in the screen version, suddenly I was intimidated. I knew I’d have to get inside his head and I wasn’t quite ready to take him on, so I danced around him. My hesitancy, however, ultimately ended up making him more believable since most of the other characters are initially hesitant to approach him as well. 

I decided early on that the novel version would be written in third-person. I didn't feel I could pull off writing a believable first-person narrative for a protagonist who’s such an extreme opposite of me (different age, race, culture, sex). Third-person felt right for the rest of the story as well. 

I quickly discovered that characters who were nothing more than bit players in the screenplay suddenly had lives and back-stories, and I came to love them almost as much as Calvin—which made it rather hard to kill some of them off. Even the Delta itself became something of a character in a way that it hadn’t in the script version.

FINDING MY NARRATIVE VOICE 

It didn't happen overnight, but before long I was narratively storytelling. At first, it was anything but pretty, but after a bit, there were paragraphs I didn't hate, then pages, then entire chapters. My advice to anyone attempting to write anything has always been the same: give yourself permission to write crap. Crap can always be fixed, but you can’t do squat with a blank page. Now I had to take my own damn advice.

I remember being told once that in screenwriting, you are the camera. Well, in novels, you are the narrator with the mic. And oh, by the way, you're also an empath. You now have permission to say what the characters are thinking and feeling. You get to pop in and out of their heads and file a report, letting the reader in on the intimate details. 

As I got more comfortable with the process, I found my narrative voice changing from chapter to chapter, sometimes even within a chapter; it would alter ever so slightly to reflect the personality, speech, and thoughts of the different characters. When this first started happening I thought, “Well, I can’t do that, alter my narrative to match a character!” Guess what? Hell yeah you can. It’s called Free Indirect Discourse and it makes things way more interesting. Here’s a great article about it by Jon GingerichI try not to overdo it but having the freedom to do it at all is thrilling. 


I rarely read any of my specs out loud, but with the novel, it seemed only natural and proved invaluable in determining if the narrative flowed, had a cadence, had a soul.

Technically, the toughest part by far was turning the heavy action scenes into cohesive chapters that would keep the action alive while retaining the richer narrative of novels. Converting scenes that were nothing more than a series of quick shots into narrative prose was ... to put it mildly, a bitch. But it's not impossible, and if I can do it, you can do it.

USING WHAT WE KNOW 

Screenwriters are used to shuffling scenes around like a Rubick's Cube until things start to line up. This skill proved invaluable since the story didn’t play out exactly as it had in the film version. There were a number of instances where plot points had to be shifted slightly, but we’re used to that, right? 


Image from Wikipedia.org
Great news—the dialog was a snap. It was already honed down to be punchy for screen, so I didn’t mess with it too much. Literary readers expect the same. They too, want dialogue that seems like the way real people talk, only better. Of course, with more back story and more character development you’ll find there’s way more for everybody to talk about, but best to keep it tight like for screen.
As screenwriters, we've learned to write creatively within a very limited format. This makes for a more deliberate novelist—we rarely wander aimlessly. And the cinematic quality screenwriters bring to a novel is undeniable. Most readers aren't able to put their finger on why, they just know they’re experiencing a richer, more visual read. More than a few reviewers have said things like, “I can totally see this as a movie” without knowing the book's origin. 

Initially, I didn’t want anyone to know that Delta Legend had been a screenplay, I just wanted people to enjoy it as a novel and think of me as a novelist. But once I began doing interviews on various blogs, it became too complicated to gloss over where the story originated and how I came to write a YA Fantasy/Horror/Adventure. Two book reviewers came dangerous close to outing me as a screenwriter anyway. 

Paula Cotton of Reading Lark was one of the very first people to read and review Delta Legend and I was stunned when she said the book reminded her of one of her favorite movies, Tremors. I shouldn’t have been surprised really—Tremors was one of the screenplays I purchased and poured over as I attempted to educate myself on writing horror for screen. I too loved the movie and wanted to emulate its magical blend of unlikely heroes, a mysterious creature, and a bunch of whacko characters thrown in together. I simply didn't anticipate a savvy reviewer making the comparative leap from book to film so easily.

There was one other screenplay I studied when writing the spec for Delta Legend. After Paula mentioned Tremors in her review, I considered holding a contest on my blog to see if anyone could guess what that other screenplay was, but before the contest ever happened, another book blogger pegged the screenplay in her review. Krista of Cubicle Blindness said Delta Legend reminded her of the movie Lake Placid. Bingo. Seems I was never going to pull off hiding my screenwriting past anyway, so might as well cop to it. By the way, one other influence for the style of Delta Legend was the super popular television show of the day: Buffy the Vampire Slayer. Thanks to reruns, even my younger readers are fans of Buffy and have an appreciation for that style of Urban Fantasy.

THE NEW FRONTIER

It took me just under two years to complete the novel. Frankly, even with a learning curve, it should have gone faster, but I fell in love about two-thirds of the way through and got knocked off course as I began a new life in a new area. 

When the novel was finally done, I began querying agents—50 to be exact. These were carefully researched and seemed the best match for this material. When the very first agent I queried asked for a "full", I was giddy. But alas, he ultimately passed and soon the “not right for my list” letters began to pile up. Having been through the rejection process in Hollywood back in the day, I had little patience for that rinse-and-repeat routine and quickly shifted my sights to going Indie. By initially putting Delta Legend out as an ebook only, it allowed me to test the waters and left the door open for a possible publishing deal. At the moment I'm wrapping up a polish on the screenplay, incorporating all the wonderful growth that occurred through writing the novel. I'm also toying with Geppettoan thoughts of making Delta Legend a real boy, I mean, book.

In this age of self-publishing, there's simply no reason to let compelling stories with great characters go begging in undiscovered specs. Don’t get me wrong, I’m not suggesting you abandon your screenwriting dreams the way I did—I’m encouraging you to learn to play another position. More than anything, I’m imploring you, do NOT let your brilliant stories and great characters die without ever having the opportunity to live in the hearts and minds of people who will embrace them. There’s a huge audience of voracious readers clamoring for well-written novels. Yes, it’s a struggle to stand out from the crowd in what has quickly become an over-saturated market of self-published books. But those stories that began life as a carefully crafted screenplay have a slight edge—they are "tight and tidy" (thank you, Paula) built on a solid foundation by seasoned storytellers. 

It’s a lot of work being self-published—a tough row to hoe—but I have no regrets. I go to sleep each night with a feeling of satisfaction that my writing is out there, available to anyone who wants a great story. Delta Legend is finding a broad audience, getting some wonderful reviews, and building a following. 

Looking back, I guess I do have one regret: that I let Delta Legend languish in story purgatory for almost nine years. Will I be able to write the next Legend as a novel right out of the gate? Hard to say. These days, much of my time is spent marketing the first one, though I’ve written some decent chapters. And who knows, one of these days I might just open up Final Draft and start crafting myself a beautiful blueprint.  

Monday, August 27, 2012

Driving in Reverse - Turning a Screenplay into a Novel, Part One

If you're a screenwriter who’s been thinking about turning one or more of your specs into a novel, I hope this post will encourage and inspire you. Due to its length, I’ll be posting Driving In Reverse in two installments. 

When I began the journey of transforming my screenplay, Delta Legend, into a novel in 2009, I struggled to find any books or even blog articles on the subject. I knew it had been done, but no one was addressing the process or breaking it down in clear how-to fashion. 

A recent search, however, yielded slightly better results, the most popular being, Adapting Sideways - How to Turn Your Screenplay Into A Publishable Novel by Charlotte Cook and Jon James Miller. 


"Adapting Sideways: How to Turn Your Screenplay Into a Publishable Novel"
A couple weeks ago I purchased and read the ebook version of Adapting Sideways. This was akin to finding the missing instructions for a complicated piece of play equipment you assembled without them—one the kids have been climbing on for the last 10 months. Still, you just have to check it out; make sure none of those leftover parts were vital to the structure as a whole and hopefully weren’t load-bearing. 

Using Adapting Sideways as a litmus test, I’d say I managed to execute about 85% of their methodology. The rest I’ll claim as personal style. Would I recommend finding your own way or getting the book? Get the book or take their WebinarWhile Adapting Sideways isn't perfect, it's a solid place to start. Their methodology makes sense and probably would have jump-started the process, getting me to think (and write) like a novelists a bit sooner. Had the book been available in 2009, I would have happily snapped it up, grateful for guidance from people who’d actually done it.

Ms. Cook comes from the literary world as a publisher/editor/writer and Mr. Miller is an award winning screenwriter, now novelist. Their different backgrounds provide a nice balance as both perspectives are represented and they explain the differences between the two platforms. They then present the transformation of screenplay to novel through samples of their own writing (mostly Miller's Garbo's Last Stand). Unfortunately, the final product, the novel version of Garbo's Last Stand, has yet to be published—traditionally or otherwise. Having it available as a sample of their applied methodology would complete the circle. 

I like that Cook and Miller place the two mediums on equal, though separate ground—hense, “Adapting Sideways.” Back when I was slugging it out on my own, I came to refer to the process as learning to drive in reverse. Sure we all know how to back down the driveway, but now imagine cruising all over town in reverse. It's not commonly done and requires a serious change in perspective—but it's still driving.

My first experience as a writer was creating character monologues for myself as a way to stand out in auditions, followed shortly thereafter by sketch comedy and one-act plays. A few years later when my then-husband took a post sound position at Fox, we relocated from Northern California to Los Angeles. I took this move as a sign from the gods that I should transition to writing for screen. Which gods would be so fiendish, I'm not sure. 

Since television was closer to stage, especially sitcoms, I started there; buying up books on writing for the small screen, learning the craft, and cranking out specs for popular TV shows. Soon after, I made the leap to features. I won't lie, it took the playwright in me a while to learn how to tell a story with slug lines,  an economy of description, and severely honed down dialogue—especially after all the unrestriced speech of plays. (Death of a Monologue.)

After seven years of giving Hollywood my best shot with minimal results, I threw in the towel and returned to real life, searching for my substitute calling. (I never did find one by the way.) But of all the stories I'd created during my never-was screenwriting career, Delta Legend was the one that continued to haunt me. I imagined the characters calling out to me whenever I walked past the drawer of unwanted specs, "Hey, don't forget about us. Don't let us die in here!"

Oh I talked about turning the story into a novel but never did anything toward that end. Then my life entered a time of loss: divorce, subsequent sale of our home, job outsourced—all things I could slog through and keep going, that is until my incredibly dynamic sister-in-law died of breast cancer. She was only two years older than me and her passing rocked our family's world. For weeks after, I did nothing but lay in bed, listening to the rain on the roof of my tiny Sebastopol cottage while comforting myself with every episode of Ballykissangel on Netflix. Then, almost two months to the day after Sandy died, I decided to act upon the heartbreaking “life's short” reality check I'd been given. I got up, opened my laptop, and made a start.




BUT WHERE TO START? 

I'd never even taken a creative writing course in college and I wasn't what you'd call a voracious reader of novels. I’d authored and co-authored a few humor pieces and one mockumentory-style book, but nothing of this magnitude. Yet there I was, about to tackle what seemed like an impossible task: turning a visual story into a narrative one. 

A BEAUTIFUL BLUEPRINT 

The screenplay of Delta Legend had been my swan song in Hollywood—a desperate last-ditch effort to break through as a screenwriter. Teen Horrors were all the rage back then and I was chasing the genre. What I failed to take into account was that the bulk of these were shot on shoestring budgets. (Insert clip of teens running around in the dark woods with flashlights under their chins.) By the time I finished the spec of Delta Legend, it was such a budget-busting behemoth, no one in their right mind would have touched it. Tons of shooting in and on water, loads of SPFX (at a time when they were far more expensive) not to mention a cast of thousands—okay, I'm exaggerating but more characters than advisable. Thank god I was deep enough in denial to complete the screenplay, otherwise I never would’ve had the blueprint for what ultimately became the novel. Notice I didn’t call it an outline, because a screenplay is so much more than that. 

THE UNIVERSAL CRAFT 

Back to my how-the-hell-am-I-going-to-pull-this-off moment. I knew the novel version would require far more research, character development, and back story than the screenplay. But with no how-to books and no formula to rely upon, I felt lost. I realize some of you just cringed at the term formula, but I cling to it like a life raft. Once I'm out of the choppy waters I can always abandon it, but initially, I crave that rigid structure.

Fortunately, the thing that kept coming back to me was this concept that great storytelling remains the same regardless of the medium. And the story was neatly imbedded in the spec, all I needed to do was extract it and expound upon it. So maybe I wasn't a brilliant writer of prose, I was still a damn good storyteller and continually reminding myself of that fact gave me the courage to try. As far as writing sparkling narrative—I was just gonna have to learn.

Part Two of Driving in Reverse can be found HERE.

Friday, August 24, 2012

Going Free on Amazon Results

Now that was a fun and wild ride. I highly recommend it.

Delta Legend went FREE Wednesday, August 22nd and Thursday, August 23rd, and for most of the time it held the #2 spot for Free Children's Science Fiction, Fantasy & Horror AND Children's Science Fiction, Fantasy & Magic AND Spine-Chilling Horror! 


Though I do wish Amazon would separate Young Adult from Children's. What kind of freak writes "Spine-Chilling Horror" for children? According to Amazon, that would be me.


But to see your title listed beside a bestseller like Catching Fire, is quite lovely really - even if yours is free.

I won't lie, it was a considerable amount of work ramping up to the day and on the first day. Thankfully, there are other indies out there who've blogged about their experience - what they did to promote and who they queried.

Here are three posts on the subject that I found really helpful.

http://redroom.com/member/ruth-francisco/blog/kindle-select-how-to-make-it-work-for-you
http://www.mediabistro.com/galleycat/free-ebook-promotion_b52130
http://ladywholunches.net/blog/2012/05/08/free-ebook-promotion-how-to-get-5-figure-downloads-in-4-days/

And I took author Ruth Francisco's advice and got up really early on the first day (2:30 a.m.) to start the chatter on Twitter, Facebook, and promote on those Free eBook sites that want you to post on the day.

The sites for Free eBook Promotion who picked me up on the first day:

Addicted to eBooks
AppNewser Free eBooks of the Week
Bargain eBook Hunter
eReaderIQ
Free Kindle Books & Tips
Flurries of Words
Kindle Daily Nation

Two other sites:
Mrs. Wizard
Freebies4Mom

Book Bloggers 

Laura Thomas of http://fuonlyknew.wordpress.com/       
Sherry Fundin of http://fundinmental.wordpress.com/
Heather of http://wwwburiedinbooks.blogspot.com/    

- all did wonderful posts about Delta Legend and the Free Promo on their blogs. Laura and Sherry kept up the Twitter campaign all day both days and countless others re-tweeted my tweets, "liked" or "shared" my Facebook posts, and/or linked to my blog post about it (537 visits). All of this helped considerably.

By the end of day two, Delta Legend had slipped to #3 and I thought for sure it would continue to free fall. But by the next morning, it was back up at #2, holding strong just under the #1 Free eBook in the same categories, Cold Kiss, which happens to be traditionally published by HarperCollins.

I'm pretty sure the reason I was able to hold on to the #2 spot was because one of the top two Free Ebook sites, eReader News Today, promoted Delta Legend in their first marketing blast of the day. And I know without a doubt that Dave Williams' brilliant cover inspired more than a few to hit the download button.

I kept up the Twitter and Facebook posts during day two, but not as heavily. I felt really good about all the legwork I'd done ramping up to the promo and by day two, it was pretty much rolling along under its own steam.

The promo ended at midnight last night, and as I crawled into bed (couldn't make it to midnight to see how it all played out) I felt like I'd run a marathon, and a pretty damn good marketing campaign. I also felt like I'd just handed the keys to Calvin and it was now up to him (and the rest of the DL posse) to drive this thing for a while. Oh, I still have plenty to do to keep the momentum going, but the power now shifts to the reader - 3,627 of them to be exact.

With hundreds of ebooks going Free everyday, I quickly dropped off the charts once the Free Promo ended, but I don't mind at all. Time for others to have their moment in the sun. 

3,627 new readers have Delta Legend in their hands and they will undoubtedly have an impact on where we go from here.

Monday, August 20, 2012

Giving It Away For Free ...

When I was a young adult, one of my mom's favorite proverbs was: "Why buy the cow when milk is free?" I always bristled at that one - not that I was a promiscuous teen. I was however, a smart-ass, and my standard retort was always, "Why be the cow when you can be the farmer?"

Fast forward too many years than I care to admit, and here I am - giving it away for free. 

That's right, Delta Legend will be FREE, Wednesday, August 22nd and Thursday, August, 23rd on Amazon.com!


What better way to celebrate and savor the dog days of summer than with a book that takes place in summer and is chock full of the things we love about this time of year: boating, fishing, water sports, outdoor parties, summer romance, s'mores, and of course, carnage. There's something about summer carnage that just tastes sweeter. 

So what are you waiting for, go get yours here: 

http://www.amazon.com/Delta-Legend-ebook/dp/B0064VK8E2

And I really don't mind if you tell everyone you know. But please, I do care about my reputation, so be sure to brag that the chick who's giving it away for free is a really good ... writer.